The Jackson Jewelers Difference

Jackson Jewelers is the premier jeweler in the mid-Willamette Valley.   Our desire is to create a shopping experience that is based on care, truth, and professionalism above all.  We are one of the Northwest’s premier retailers, with an unparalleled selection of luxury jewelry & timepieces.  Let one of our Rolex trained watch specialists answer every question, in clarifying your purchase of the finest built watch in the world.

Jackson Jewelers at Salem Oregon Rolex History
Jackson Jewelers at Salem Oregon Rolex History


Jackson Jewelers was found on a promise by Mr. Holly Jackson, “We strive to go above & beyond to create the best shopping experience for every client.” This promise still rings true through his legacy of sons & grandsons still in management at Jackson Jewelers.  When Mr. Jackson opened the doors after his military service ended in 1944, the store began mostly as a pocket watch service center.  As a watchmaker himself, the love for precision timepieces & instruments was strong.  He extended out over the years to include jewelry as his clientele grew.   With a central location in Salem’s historic downtown, the capital city of Oregon, there was never a shortage of clients looking for that unique experience, and the opportunity to purchase premium quality jewelry that the Jackson family represents.  


In 1982, Holly Jackson’s two sons, Phil & Ralph Jackson continued the legacy of premium jewelry & timepieces, by introducing Rolex watches to the mid-Willamette Valley.  Rolex’s commitment to precision and innovation throughout the century had gained their timepieces the admiration of presidents, dignitaries, pioneers, artists, athletes, visionaries & tastemakers the world over.  Like the legendary explorers Lewis and Clark, who discovered Oregon, nearly 200 years earlier, Jackson Jewelers knew the entire northwest deserved the honor to own a Rolex.

Jackson Jewelers at Salem Oregon Rolex History
Jackson Jewelers at Salem Oregon Rolex History
Jackson Jewelers at Salem Oregon Rolex History
Jackson Jewelers at Salem Oregon Rolex History


As a premier pocket and wrist-watch service location since opening in 1944, the sales & service relationship between Rolex and Jackson Jewelers was effortless.  To this day, all new Rolex watches carry one of the strongest warranties in the industry at 5 years.  That is true confidence in a superior product, where traditional service intervals are 3-5 years.

After the warranty has expired, Jackson Jeweler’s service department and our certified Rolex watchmaker can perform nearly every Rolex service need.  From bracelet adjustments, to case and bracelet polish & refinishing, even a full movement servicing can be done onsite in our top-level facility.   Please contact one of our Rolex watch specialists to discuss your watch needs.


Contact us to book an appointment with our dedicated staff, who can help you make the choice that will last a lifetime.

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